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Junk fee (advertising/marketing law).

Drip pricing (i.e., advertising an attractive price only to then add additional mandatory charges so that the product is not actually available to purchase at the advertised price) is also sometimes referred to as a “junk fee”. See, for example: Competition Bureau sues Cineplex for allegedly advertising misleading ticket prices. For more information about drip pricing, see: Drip Pricing.

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We are a Toronto based Canadian competition and advertising law firm that helps clients in Toronto, across Canada and the United States practically navigate Canada’s advertising and marketing laws and offers Canadian advertising/marketing law services in relation to print, online, new media, social media and e-mail marketing.

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