Category Archives: Advertising Law

February 16, 2012

Defamation Update: Overview of Defamation Law: What Are Defamatory Words?

By Joel Hill Wilson v. Switlo is a recent decision of the B.C. Supreme Court addressing a great many aspects of the law relating to defamation. This post is the third in a series reviewing the claims, defences, and issues raised in this important recent decision. To … Read the rest of this entry »

February 11, 2012

Health Canada Update: 25 Million Units of Little Cigars for Little People Seized – First Importer Seizures Since the Cracking Down on Tobacco Marketing Aimed at Youth Act

In a recent case that nearly escaped our attention, given that we’re usually following Competition Act developments, Health Canada’s tobacco inspectors seized more than 25 million units of little cigars and other tobacco products apparently destined for little people. According to the Government, it wanted … Read the rest of this entry »

February 11, 2012

Conferences: Introduction to the Canadian Code of Advertising Standards & Consumer Complaints Procedure

MARCH 27, 2012 – Toronto Advertising Standards Canada (“ASC”) will be holding an introductory seminar relating to its Canadian Code of Advertising Standards, “Canada’s principal instrument of advertising regulation.” From the ASC: “Consumers are scrutinizing advertising with an increasingly critical eye, and this can be … Read the rest of this entry »

February 10, 2012

Recent Misleading Advertising Penalties and Developments – Is Your Compliance Team Up-to-date?

The Competition Bureau (the “Bureau”) and other Canadian regulatory authorities have markedly increased their enforcement of misleading advertising in the past several years.  The following is a brief summary of some of the penalties imposed (or agreed to pursuant to settlement agreements) in Canadian advertising … Read the rest of this entry »

February 9, 2012

Air Canada Announces “All-in Price” for Airfares – Highlights Market and Regulatory Trends to Advertise the Price, the Complete Price and Nothing But the Complete Price

It seems that a lot of time recently has been spent debating whether the price of products should be fully disclosed in advertising (and that many cases and regulatory announcements have turned on this apparently, but perhaps not so, simple question). For example, last year … Read the rest of this entry »

February 8, 2012

The Greenwashing Domino Effect

Moses & Singer LLP (New York) recently published what I thought was a rather fine comparative law article on greenwashing, entitled The Greenwashing Domino Effect, which includes a discussion of pro-active regulatory steps being taken in Canada. The Greenwashing Domino Effect – By Devika Kewalramani & … Read the rest of this entry »

February 7, 2012

Consumer Protection Update: Top 10 Scams of 2012

By Michelle Chan – Consumer Protection BC – Reprinted with permission Now that all the New Year festivities have died down and we are making our way through the first weeks of 2012, here is an overview of the Top 10 Scams to watch out … Read the rest of this entry »

February 2, 2012

Advertising Update: Is the Price Right? Increased Regulatory Scrutiny and Class Actions for Representations Involving Price

I saw this rather fine note recently by Davies Ward Phillips & Vineberg LLP (Anita Banicevic, Erika Douglas and David Stolow).  We are reprinting it with permission. Is the Price Right?  Increased Regulatory Scrutiny and Class Actions for Representations Involving Price Businesses operating in Canada should … Read the rest of this entry »