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Category Archives: Internet Advertising
New York to Crack Down on Fake Online Testimonials & Some Thoughts from Canada
In a curious advertising story making the media rounds over the past few days (see: here and here), New York regulators are planning to crack down on phony online reviews (sometimes referred to as “astroturfing” using the synthetic grass term as a metaphor for fake … Read the rest of this entry »
Beware “Buy Now, Pay Later Ads”
By Daniel Workman (reprinted with permission from CreditCards.com). Many consumers are enticed when they see advertisements touting “Pay absolutely nothing upfront” or “Don’t pay a cent for 18 months” deals. These deferred payment options are a form of financing where consumers often get tagged with … Read the rest of this entry »
Facebook Loosens Up Promotions Rules for Contests Run on Facebook
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
Twitter Contests: Some Thoughts, Tips and Traps
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
A Post For a Summer Day – Angler Who Catches World Record Bass Sues Association in “Hook-a-Million” Contest
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
A&P Pays $102,000 to Settle Allegations of Violating NY Sweepstakes Laws, A Few Thoughts on Canada
In an interesting recent contest / sweepstakes case, A&P has reportedly agreed to settle charges alleging that it violated New York State sweepstakes laws by failing to adequately inform consumers that no purchase was required to enter its “A&P Frozen Food Month 2013” sweepstakes (for … Read the rest of this entry »
New Zealand Court Brings the Gavel Down on Car Company in “Shill Bidding” Advertising Case
The potential routes to deception are many. In misleading advertising cases, commonly challenged conduct includes false price, performance and other product claims (e.g., omitting key limitations or conditions on products or services). Some of the advertising practices that are regulated or prohibited in Canada include … Read the rest of this entry »
“Babies Can Read” is Back – A Curious Advertising Tale on a Monday Afternoon
Advertising can be funny sometimes, or odd, or a bit like faith or all of these. Let me explain what I’m talking about. A few months ago, in perhaps one of the strangest advertising law tales I’ve seen in awhile (or ever), I wrote about … Read the rest of this entry »
