Category Archives: News

Canada’s New Anti-spam Legislation: An Overview – Part 1

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

Telemarketing Update: “Montreal Telemarketers in Fraud Case Still Making Calls”

The CBC reported last week that a Montreal-based telemarketing company, which has been accused of defrauding thousands of small businesses in relation to an alleged invoice scheme for never ordered office supplies, is still making calls (see: Montreal Telemarketers in Fraud Case Still Making Calls). … Read the rest of this entry »

New Courses: 2012 Canadian IAB Marketing Courses

The Interactive Advertising Bureau of Canada (IAB) will be holding a series of marketing courses across Canada in March and April 2012: Interactive Marketing + Online Advertising Course Ottawa-Gatineau (Fre) – March 14, 2012 Montréal (Fre) – March 19, 2012 Vancouver – March 19, 2012 … Read the rest of this entry »

Defamation Update: Overview of Defamation Law: What Are Defamatory Words?

By Joel Hill Wilson v. Switlo is a recent decision of the B.C. Supreme Court addressing a great many aspects of the law relating to defamation. This post is the third in a series reviewing the claims, defences, and issues raised in this important recent decision. To … Read the rest of this entry »

Conferences: Canadian Marketing Association – 2012 CMA Summit

MAY 16 – 17 2012 The Canadian Marketing Association (CMA) will be holding its 2012 Summit entitled Connections: Listen, Engage, Measure in Toronto from May 16 – 17 2012. From the CMA: “Marketing is about connecting.  Connecting with consumers, connecting with customers, connecting with each … Read the rest of this entry »

Health Canada Update: 25 Million Units of Little Cigars for Little People Seized – First Importer Seizures Since the Cracking Down on Tobacco Marketing Aimed at Youth Act

In a recent case that nearly escaped our attention, given that we’re usually following Competition Act developments, Health Canada’s tobacco inspectors seized more than 25 million units of little cigars and other tobacco products apparently destined for little people. According to the Government, it wanted … Read the rest of this entry »

Conferences: Introduction to the Canadian Code of Advertising Standards & Consumer Complaints Procedure

MARCH 27, 2012 – Toronto Advertising Standards Canada (“ASC”) will be holding an introductory seminar relating to its Canadian Code of Advertising Standards, “Canada’s principal instrument of advertising regulation.” From the ASC: “Consumers are scrutinizing advertising with an increasingly critical eye, and this can be … Read the rest of this entry »

Recent Misleading Advertising Penalties and Developments – Is Your Compliance Team Up-to-date?

The Competition Bureau (the “Bureau”) and other Canadian regulatory authorities have markedly increased their enforcement of misleading advertising in the past several years.  The following is a brief summary of some of the penalties imposed (or agreed to pursuant to settlement agreements) in Canadian advertising … Read the rest of this entry »