Overviews
- Advertising Law Terms
- Advertising Law
- Advisory Opinions
- Bureau Enforcement
- CASL (Anti-spam Law)
- CASL Compliance
- CASL Compliance Errors
- CASL Compliance Tips
- CASL FAQs – I
- CASL FAQs – II
- CASL Law Terms – A-M
- CASL Law Terms – N-Z
- CASL Precedents
- Competition Act Amendments
- Competition Bureau Complaints
- Competition Law
- Competition Law Terms
- Complaints
- Compliance
- Contests
- Contests and CASL
- Contests and Quebec
- Contest Forms/Precedents – I
- Contest Forms/Precedents – II
- Contest Law FAQs
- Contest Law Terms – A-C
- Contest Law Terms – D-H
- Contest Law Terms – I-M
- Contest Law Terms – N-S
- Contest Law Terms – T-Z
- Contests and Social Media
- Contest Law Tips
- Deceptive Prize Notices
- Disclaimers
- Drip Pricing
- General Impression Test
- Green Claims
- Influencer/Co-Sponsor Agreements
- Influencer Marketing
- Internet Advertising
- Made in Canada Claims
- MAP Policies
- Market Studies
- Misleading Advertising
- Misleading Advertising FAQs
- OSP Claims/Sales
- Packaging and Labelling
- Performance Claims
- Price Claims
- Quotes
- Rebates
- Regulated Conduct Defence
- Reprisal Actions
- Scarcity Cues
- Testimonials and Endorsements
- Trip/Destination Contests
- Contact
- Terms of Use
Categories
Archives
Category Archives: Online Advertising
Big Brewery Settles Allegations Was Marketing Beer As Small (Micro Brewery) – Impressions and Images Matter
A small but interesting advertising law development caught my eye earlier today – the Australian ACCC (Australia’s competition and consumer protection agency) took enforcement steps against a large Australian beer manufacturer (Carlton & United Breweries) for allegedly suggesting that it was small (a micro brewer). … Read the rest of this entry »
Recent Facebook Changes to Crack Down on “Feed Spam”
Facebook recently announced some new changes to combat News Feed spam (see: News Feed FYI: Cleaning Up News Feed Spam). In making the announcement, Facebook said: “The goal of News Feed is to deliver the right content to the right people at the right time … Read the rest of this entry »
Contest Law: “FTC First Shot Across the Bow: Is Your Social Media Contest Next?”
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
Social Media Contests: New Podcast: “Is Your Social Media Contest Breaking the Law?”
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
New Books: Canadian Competition Law Developments & Trends in 2013, in CLE BC’s Annual Review of Law & Practice 2014
The Continuing Legal Education Society of British Columbia (CLE BC) has published its Annual Review of Law & Practice – 2014. This summary of major areas of Canadian law applicable in British Columbia includes my co-authored chapter on Canadian competition law developments and trends in … Read the rest of this entry »
Bank of Canada’s Rules for Reproducing Canadian Bank Notes – Example of a Key Advertising Review Question: “Do We Own It”?
A lot of advertising law, both in Canada and other major jurisdictions, tends to revolve around two major themes: deception and ownership. As such, when it comes to reviewing advertising for compliance in Canada, a lot of issues (or potential issues) can be identified with … Read the rest of this entry »
Alberta Man Sentenced to 2 ½ Years in Misleading Advertising, Breach of Court Order Case
When I deliver competition compliance seminars and talk to industry groups, I often discuss the fact that imprisonment is one possible criminal penalty under the Competition Act (though is, somewhat curiously, more commonly imposed for deceptive advertising than for price-fixing or other criminal competition law … Read the rest of this entry »
Canada’s New Anti-Spam Law (CASL): Federal Enforcement Agencies Work Out Enforcement For New Law
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
