Category Archives: Online Advertising

January 21, 2014

YouTube’s Quirky Contest Rules – Pays to Look Before You Leap (or Upload to YouTube)

CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada).  These include precedents for random draw contests (i.e., where … Read the rest of this entry »

January 20, 2014

Canadian Competition & Advertising Law: 2013 Year in Review 1: Misleading Advertising

Steve Szentesi Kevin Wright (Davis LLP) Extract from a chapter to be published in CLEBC Annual Review of Law & Practice – 2014 2013 was once again a busy year for Canadian competition and foreign investment law, administration and policy, including the June 12, 2013 … Read the rest of this entry »

January 15, 2014

Apple Settles With U.S. FTC in Kids’ In-App Disclosure Case – Highlights Importance of Upfront Disclosure of Charges & Key Terms

Earlier today, the U.S. Federal Trade Commission (FTC) announced that Apple Inc. had agreed to refund consumers USD $32.5 million, under a proposed consent order, in relation to alleged failures to adequately disclose kids’ mobile app charges. More specifically, the case involved FTC allegations that … Read the rest of this entry »

January 7, 2014

Contests: Pinterest’s Tougher Contest Guidelines

CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada).  These include precedents for random draw contests (i.e., where … Read the rest of this entry »

January 6, 2014

Updated Overview of Canada’s New Anti-Spam Legislation (CASL)

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

December 4, 2013

Canada Announces Coming Into Force of Federal Anti-spam Law: New Obligations & Insight Into the New Law

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

December 3, 2013

New Publications: Canadian ASC Issues New Consumer Advertising Report

Canada’s national not-for-profit advertising self-regulatory body Advertising Standards Canada (ASC) has released a new report on Canadian consumers’ views on advertising, entitled 2013 Consumer Perspectives on Advertising. Top of the list of advertising annoyances for Canadian consumers?: misleading advertising (significantly more than other issues, such … Read the rest of this entry »

November 27, 2013

New Publications: Canadian Competition Bureau Freshens Up Its Little Black Book of Scams

Looking for a (perhaps slightly dark) entertaining read about popular scams?  On November 1st the Canadian Competition Bureau updated its Little Black Book of Scams. This apparently very popular Bureau publication, first adopted by the Bureau from the Australian ACCC’s similar publication, includes discussions of … Read the rest of this entry »