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Category Archives: ASC
New Publications: Canadian ASC Issues New Consumer Advertising Report
Canada’s national not-for-profit advertising self-regulatory body Advertising Standards Canada (ASC) has released a new report on Canadian consumers’ views on advertising, entitled 2013 Consumer Perspectives on Advertising. Top of the list of advertising annoyances for Canadian consumers?: misleading advertising (significantly more than other issues, such … Read the rest of this entry »
Protecting the Minds of Youth: Advertising Standards Compliance Report on Canadian Children’s Food and Beverage Advertising Initiative
Last week the Advertising Standards Canada released its fourth annual Compliance Report on the Canadian Children’s Food and Beverage Advertising Initiative (see: Advertising Standards Canada releases 2011 Compliance Report on Canadian Children’s Food and Beverage Advertising Initiative). The Initiative was launched by members of Canada’s … Read the rest of this entry »
Advertising Law Events: ASC The ABC’s of Food Advertising Regulations
Advertising Standards Canada will be holding two upcoming workshops on the basics of Canadian food related advertising regulations in Montreal (September 19th) and Toronto (September 25th). These two hour workshops will address common questions relating to Canadian food advertising related regulations, including how to compare … Read the rest of this entry »
Conferences: Introduction to the Canadian Code of Advertising Standards & Consumer Complaints Procedure
MARCH 27 2012 Advertising Standards Canada (ASC) will be holding an introductory session to the Canadian Code of Advertising Standards in Toronto on March 27, 2012 entitled Introduction to the Canadian Code of Advertising Standards & Consumer Complaints Procedure. From the ASC: “Consumers are scrutinizing … Read the rest of this entry »
Advertising Update: ASC Ad Complaint Report – October 1 2011 to February 29 2012
Advertising Standards Canada’s recent complaint case summaries (October 1, 2011 to February 29, 2012) are available on ASC’s website. Recent identified advertiser cases have involved 7-Eleven Canada Inc., Extreme Fitness, Shoppers Drug Mart, Stokes International, Virgin Mobile, eBay Canada and K-97 Classic Rock, among others. … Read the rest of this entry »
