Tag Archives: laws

November 13, 2014

Hockey Helmet Case a Reminder of Canada’s Performance Claim Rules (and a Few Key Points)

Performance claims remain a popular advertising strategy for many brands. These can include statements about a product’s speed, reliability or other performance. Performance claims in Canada, however, are subject to both the “general misleading advertising” sections of the Competition Act (Act) and a stand-alone performance … Read the rest of this entry »

June 13, 2014

When Can True Claims Be Misleading?: Comment on Fruit Drink Tussles & Some Tips

For the past little while I’ve been seeing more cases and articles related to advertising challenges based on misleading (or allegedly misleading) first impressions – that is competitor or consumer challenges based on what looks like the real deal, but may be a bit of … Read the rest of this entry »

January 20, 2014

Canadian Competition & Advertising Law: 2013 Year in Review 1: Misleading Advertising

Steve Szentesi Kevin Wright (Davis LLP) Extract from a chapter to be published in CLEBC Annual Review of Law & Practice – 2014 2013 was once again a busy year for Canadian competition and foreign investment law, administration and policy, including the June 12, 2013 … Read the rest of this entry »