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Category Archives: Online Advertising
New Canadian Contest Rules & Forms – Facebook “Like” Contests
Contests continue to be a popular and engaging way to promote brands, events, product launches and other things. Whether random draw contest, consumer generated promotion or other type, promotional contests are great for buzz, traffic and attention. Based on continued demand I’m pleased to offer … Read the rest of this entry »
U.S. Federal Trade Commission Gets Court Order to Stop Allegedly Canada-based Fraudulent “Yellow Pages” Directory Scheme
The U.S. Federal Trade Commission (FTC) announced that it has obtained a federal court order to temporarily halt the operations and freeze the assets of an alleged fraudulent Montreal-based “Yellow Pages” business directory scheme. In making the announcement, the FTC said: “Hiding behind borders to … Read the rest of this entry »
Top 10 Canadian Contest (Sweepstake) Law Questions – Part II
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
Top 10 Canadian Contest (Sweepstake) Law Questions – Part I
CANADIAN CONTEST RULES/PRECEDENTS Do you need contest rules/precedents for a Canadian contest? We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada). These include precedents for random draw contests (i.e., where … Read the rest of this entry »
New Canadian Contest Rules and Forms Available – Canadian Trip Contests
Contests continue to be a popular and engaging marketing tool for brands in many industries. Readers of this blog will know that I follow contest and sweepstakes issues and work on a lot of Canadian and North American contests and other promotions. Based on a … Read the rest of this entry »
Competition Bureau Announcements: No Appeal on Credit Cards, New Confidentiality Guidelines, Annual Internet Advertising Sweep (Children’s Games & Apps)
The Canadian Bar Association’s annual Fall Competition Law Conference is quickly approaching and, as usual, this is the time of year that Competition Bureau announcements typically accelerate, coinciding with the conference. In this regard, in addition to the Bureau’s announcement last week that it had … Read the rest of this entry »
Advertising Law Events: Competition Bureau & University of Ottawa Internet Policy Clinic Hosting E-commerce and Online Advertising Workshop
The Competition Bureau and University of Ottawa’s Samuelson-Glushko Canadian Internet Policy and Public Interest Clinic (CIPPIC) will be co-hosting a one-day workshop on October 1st to explore the areas of e-commerce and online advertising. According to the hosts, the workshop will include panel discussions on … Read the rest of this entry »
New York to Crack Down on Fake Online Testimonials & Some Thoughts from Canada
In a curious advertising story making the media rounds over the past few days (see: here and here), New York regulators are planning to crack down on phony online reviews (sometimes referred to as “astroturfing” using the synthetic grass term as a metaphor for fake … Read the rest of this entry »
