Guest post by Nick Hollinger
tbk Creative
It’s common knowledge that any organization can – and should – set up free social media accounts to start organically reaching individuals without spending a dime. So, that’s all businesses can do with social media, right?
Wrong.
What if I told you that you can capitalize on thousands of potentially, untapped consumers (who have a need for your products) at a lower cost than traditional marketing mediums? This is where social media advertising comes in.
In this article, I discuss the most popular social media advertising platforms and their capabilities.
For the full article see: here.
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I am a Toronto competition/antitrust lawyer and advertising/marketing lawyer who helps clients in Toronto, Canada and the US practically navigate Canada’s advertising and marketing laws and offers Canadian advertising/marketing law services in relation to print, online, new media, social media and e-mail marketing.
My Canadian advertising/marketing law services include advice in relation to: anti-spam legislation (CASL); Competition Bureau complaints; the general misleading advertising provisions of the federal Competition Act; Internet, new media and social media advertising and marketing; promotional contests (sweepstakes); and sales and promotions. I also provide advice relating to specific types of advertising issues, including performance claims, testimonials, disclaimers, drip pricing, astroturfing and native advertising.
For more information about my services, see: services
To contact me about a potential legal matter, see: contact
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