Category Archives: Sectors – Telemarketing

January 12, 2020

Influencer Advertising: Competition Act Compliance Now a Material Concern For Brands and Agencies

Over the past several years, competition enforcement agencies have been increasing their scrutiny of false and misleading influencer marketing.  The U.S. Federal Trade Commission (FTC) initially led the charge in terms of guidance and enforcement, which included its Endorsement Guides, Endorsement Guides FAQs and warning … Read the rest of this entry »

August 18, 2019

Canadian Anti-Spam Law (CASL): Common Compliance Errors

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

June 11, 2019

New Canadian Commissioner of Competition Increases Focus on Digital Economy

Practical Law Canada has published a New Legal Update, which discusses recent Canadian Competition Bureau (Bureau) and policy changes relating to competition and the digital economy in Canada. This new Update includes key points from recent Commissioner of Competition speeches, media interviews and conferences hosted by … Read the rest of this entry »

May 2, 2018

Ticket Resale Company Agrees to $100,000 Penalty in First CASL (Anti-Spam Law) Text Messages Case

On May 1, 2018, the CRTC announced that two ticket resale companies, 9118-9076 Quebec Inc. and 9310-6359 Quebec Inc. doing business as 514-BILLETS, agreed to pay a $100,000 penalty for allegedly violating Canada’s federal anti-spam legislation (CASL) by sending text messages without consent (see 514-BILLETS … Read the rest of this entry »

October 4, 2017

Digital Marketing Strategies and Legal Issues For Associations & Their Members

I am pleased to be presenting again at the Canadian Society of Association Executive’s (CSAE) National Conference – this year in St. John’s, Newfoundland. I’ll be co-presenting a session this year, with Andrew Schiestel of tbk Creative, on Digital Marketing Strategies and Legal Issues for … Read the rest of this entry »

May 9, 2017

Current Canadian Competition Law Issues For Digital Marketers

Practical Law Canada Competition has published a new Legal Update, which discusses key current competition and advertising issues for digital marketers in Canada, including the upcoming private right of action rights for the digital marketing sections of the Competition Act. Below is an excerpt with … Read the rest of this entry »

October 19, 2016

Why CASL is Bad for Canada’s Economy and How to Lighten It

CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL.  These include checklists and precedents for express consent requests (including … Read the rest of this entry »

May 27, 2016

Four Year Mobile Cramming Case Ends With $11 Million Bell, Trade Association Settlements

Earlier today, the Competition Bureau (Bureau) announced two final settlements in its four-year year litigation against Canada’s major telecoms and the Canadian Wireless Telecommunications Association (CWTA). See: Bell customers to receive up to $11.82 million as part of Competition Bureau agreement. In making the announcement, … Read the rest of this entry »