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Tag Archives: canada
Hockey Helmet Case a Reminder of Canada’s Performance Claim Rules (and a Few Key Points)
Performance claims remain a popular advertising strategy for many brands. These can include statements about a product’s speed, reliability or other performance. Performance claims in Canada, however, are subject to both the “general misleading advertising” sections of the Competition Act (Act) and a stand-alone performance … Read the rest of this entry »
General Impressions Matter: US FTC, Australian ACCC Take Issue Over Headline Claims (and Some Compliance Tips)
In the advertising law world, general impressions matter – a lot. In Canada, the federal Competition Act even includes specific sections that provide that the general impression of a claim (i.e., not merely the literal meaning of an advertising claim or what is included in … Read the rest of this entry »
Magic Green Beans for Weight Loss? Not Worth Trading a Cow For Says US FTC
In an interesting case that caught my eye earlier today, the U.S. FTC announced a proposed settlement with Texas-based Applied Food Sciences Inc. (AFS) in relation to allegedly “baseless” green coffee extract weight loss claims. According to the FTC, AFS, which sells a green coffee … Read the rest of this entry »
IP Law: A Primer on Canadian Trademark Law
WHAT ARE TRADEMARKS? A mark (words, names, symbols, devices, sounds, smells, trade dress) used to distinguish the goods and services of one business from similar goods and services of all other businesses. In Canada, it is possible to register the non-functional shape of a product … Read the rest of this entry »
“Your Product Is Great” (What Was It Again?): Australian Carpet Cleaning Co. Sued for Alleged Fake Reviews, Some Canadian Points
Each morning, before I begin ‘real work’, I usually spend a little time on an Internet sweep of interesting advertising and competition law cases that have developed overnight or come into my inbox. Earlier today an interesting new advertising law enforcement action by the Australian … Read the rest of this entry »
CRTC Updates CASL (Anti-spam Law) Resources
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
CASL (Anti-spam Law) Development: Canadian CRTC Issues New CASL Compliance Guidelines
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS Do you need a precedent or checklist to comply with CASL (Canadian anti-spam law)? We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including … Read the rest of this entry »
