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Category Archives: Social media marketing
2024 Competition Act Amendments (Bill C-59): Increased Risks for Advertisers for False or Misleading Price, Regular Price and Sale Claims
OVERVIEW OF BILL C-59 AMENDMENTS TO THE COMPETITION ACT On June 20, 2024, Bill C-59 was passed, which introduced the third of three recent significant rounds of amendments to Canada’s federal Competition Act (together with amendments that were passed in June 2022 and December 2023). This third round of … Read the rest of this entry »
Significant Proposed Deceptive Marketing Law Amendments to the Competition Act Under Bill C-59
RECENT AND PROPOSED COMPETITION ACT AMENDMENTS (BILLS C-56 AND C-59) On December 15, 2023, Bill C-56 (An Act to amend the Excise Tax Act and the Competition Act), which introduced the first of two new significant rounds of amendments to the federal Competition Act, largely came into force. … Read the rest of this entry »
New Competition Bureau Drip Pricing Guidance
On May 15, 2024, the Canadian Competition Bureau issued new guidance on drip pricing under the federal Competition Act (see: The Ambush of Hidden Fees). In making the announcement, the Competition Bureau said: “Saving money can be challenging these days. Especially when you are buying … Read the rest of this entry »
Quebec Amends Publicity Contest Laws Making it Easier to Run Canada Wide Contests
On October 27, 2023, the province of Quebec made significant changes to its rules relating to publicity contests open to Quebec residents. In this regard, it repealed the provisions of its provincial Act respecting lotteries, publicity contests, and amusement machines relating to publicity contests and … Read the rest of this entry »
Dufresne Group Settles Ordinary Selling Price (OSP) and Urgency Cue Marketing Case with Competition Bureau For $3.25 Million
On September 27, 2023, the Canadian Competition Bureau (Bureau) announced that the Dufresne Group Inc. (TDG) (Dufresne Group), based in Manitoba, had agreed to settle an ordinary selling price (OSP) and urgency cue marketing related case for CDN $3.25 million (see: Competition Bureau, News Release, … Read the rest of this entry »
Competition Bureau Sues Cineplex for Allegedly Misleading Upfront Ticket Prices (Drip Pricing)
On May 18, 2023, the Competition Bureau announced that it was suing Cineplex Inc. (Cineplex) for allegedly advertising misleading ticket prices (see: Competition Bureau sues Cineplex for allegedly advertising misleading ticket prices). The Bureau has alleged, in its civil application to the Competition Tribunal (Tribunal) … Read the rest of this entry »
New Competition Bureau Compliance Portal: Canadian Advertising/Marketing Law Compliance Guidance
In March 2023, Canada’s federal Competition Bureau (Bureau) launched a new competition law Compliance Portal (see: Consultation on new Compliance Portal). In making its announcement, the Bureau said that it launched its new Compliance Portal to help businesses stay on the right side of Canadian … Read the rest of this entry »
