Category Archives: Social media marketing

Common CASL (Canadian Anti-spam Law) Compliance Errors: Unreliable List Provider Lists

Canada’s federal anti-spam legislation (CASL) came into force in 2014. Since then, marketers and their advisors have been working to comply with what remains a complex law with outstanding uncertainties in some key areas. In providing CASL advice to clients since CASL came into force, and … Read the rest of this entry »

CASL Compliance Checklists and Precedents: CASL Corporate Compliance Program

We offer CASL (Canadian anti-spam law) legal advice, including how to comply with its express and implied consent, sender identification and unsubscribe mechanism requirements. We also help clients with CASL compliance, due diligence, structuring and maintaining distribution lists and CASL compliance programs. In addition to … Read the rest of this entry »

Two Recent British Columbia Consumer Class Action Decisions Confirm Tests for Territorial Jurisdiction

Practical Law Canada Competition, of which I am Lawyer Editor, published a new Legal Update that discusses two recent class action related decisions by the British Columbia Supreme Court (BCSC) where territorial jurisdiction was challenged in relation to, among other things, violations of the conspiracy … Read the rest of this entry »

Common CASL (Canadian Anti-spam Law) Compliance Errors: Non-Compliant “Friends and Family” Marketing Campaigns

Canada’s federal anti-spam legislation (CASL) came into force in 2014. Since then, marketers and their advisors have been working to comply with what remains a complex law with outstanding uncertainties in some key areas. In providing CASL advice to clients since CASL came into force, and … Read the rest of this entry »

CASL Compliance Checklists: Documenting Consent and Scrubbing Mailing Lists

We offer CASL (Canadian anti-spam law) legal advice, including how to comply with its express and implied consent, sender identification and unsubscribe mechanism requirements. We also help clients with CASL compliance, due diligence, structuring and maintaining distribution lists and CASL compliance programs. In addition to … Read the rest of this entry »

Common CASL (Canadian Anti-spam Law) Compliance Errors: Failing to Update Electronic Distribution Lists

Canada’s federal anti-spam legislation (CASL) came into force in 2014. Since then, marketers and their advisors have been working to comply with what remains a complex law with some outstanding uncertainties in key areas. In providing CASL advice to clients since CASL came into force, and … Read the rest of this entry »

CASL Compliance Checklists: Common Business-Related Exemptions and Implied Consent

We offer CASL (Canadian anti-spam law) legal advice, including how to comply with its express and implied consent, sender identification and unsubscribe mechanism requirements. We also help clients with CASL compliance, due diligence, structuring and maintaining distribution lists and CASL compliance programs. In addition to … Read the rest of this entry »