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Category Archives: Social media marketing
Canadian Telemarketer Sentenced to 30 Months in Prison for Fraudulent Online Directory Scam
On April 28, 2023, the Competition Bureau (Bureau) announced that Terry Croteau, a Canadian telemarketer, was sentenced to serve 30 months in prison and to pay a fine of $1.28 million for running a fraudulent online directory scam (see: here). See also: 30 Months in … Read the rest of this entry »
New Competition Bureau Guidance on Drip Pricing Advertising Claims
On April 17, 2023 the Competition Bureau (Bureau) published a new edition of its Deceptive Marketing Practices Digest (Volume 6) (Marketing Digest). The Bureau’s new Marketing Digest discusses three Canadian advertising/marketing related topics: the use of scarcity cues (i.e., claims that an offering has limited availability), … Read the rest of this entry »
Canadian Competition Bureau Updates Guidance on Competition Law Compliance Programs
On March 15, 2023, Canada’s federal Competition Bureau (Bureau) launched a new competition law Compliance Portal (see: Consultation on new Compliance Portal). In making its announcement, the Bureau said that it launched its new Compliance Portal to help businesses stay on the right side of … Read the rest of this entry »
Tim Hortons Manages Public Relations After Prize Notification Glitch in Roll Up To Win Contest
On March 8, 2023, Toronto’s CityNews reported that some entrants into Tim Hortons (Tim’s) iconic Canadian Roll Up To Win contest were notified via Tim’s app that they had won a $10,000 American Express pre-paid card, when the notification was the result of a technical … Read the rest of this entry »
Running “Closed Loop” (Non-Public or Internal Company) Promotional Contests/Sweepstakes in Canada
A promotional contest law question we commonly receive is whether Canadian contest/sweepstakes laws apply if a contest is only open to a company’s or other organization’s employees or personnel. These types of contests/sweepstakes are sometimes called “closed loop” contests or promotions because they are not … Read the rest of this entry »
